Charles E. Smith Life Communities

Charles E. Smith has been an integral part of the Washington, D.C. Jewish community for over 100 years. 2fold was tasked with revitalizing the brand without erasing their storied history through an all-new website and accompanying marketing materials. A thoughtful and careful approach to the redesign allowed us to hone in on what made CESLC such an important part of the community while modernizing their look for a digital audience.

2fold worked in partnership with the CESLC marketing department to reorganize their existing site’s structure, create new branded materials for new residents, and improve materials throughout the organization for development, donors, residents, and more.

ClientCharles E. Smith Life CommunitiesServicesBranding, Website Design, Logo, Marketing, MessagingLinksmithlifecommunities.org